At Pondy Bazaar, one of Chennai’s bargain happy shopping places, I saw this guy selling ‘tooth lotion’. I’ve heard of ‘tooth paste’ & ‘tooth powder’ but never a ‘tooth lotion’. Now, that’s an idea for a brand new category for HLL.
I like how he calls his small box on wheels as ‘Dentic Poly Herbal Centre’!
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Email:Kiruba @ Kiruba.com
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This man has created new market segment,man u shud go to parry’s corner and check near the court…there will be much more interesting things happ…
Did you buy any?
Interesting…..