The Ingenious Envelope

I came across this very innovative envelope. One that is not out of necessity. You see, it’s very common for guests to give contributions during family functions. It’s almost always an odd amount such as Rs.501 or Rs.1001. While giving the money, it’s always a challenge to find that one rupee coin. So, some ingenious person found a jugaad to sell the envelope with the one rupee coin already attached to it. This way, the person can charge a premium for the envelope. A brilliant business idea by adding value that differentiates from the competition.



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