I'm a Social Media Entrepreneur, Professor of Digital Marketing, Author of 5 books, Podcaster and an Organic Farmer.



Got Questions for MD of LG Electronics India?

Pic Courtesy: India Today

As part of my continuing journey to interview corporate head-honchos for Kiruba.TV, I’m meeting up with Mr.Soon Kwon, the Managing Director of LG Electronics India.

Soon Kwon is a LG veteran and has been with the organization for the past 25 years.  He has had a wealth of experience in managing international markets, sales and administration.

He was the President and CEO of LG Electronics Business Solutions company before being appointed to the new role. Earlier, he served as a Managing Director at LG Australia in 2009. He has also held senior positions within LG in the US and Canada.  He is passionate about Golf and enjoys reading.

I’m off to Delhi to meet up with him and if you have any questions for him, please send it to me at Kiruba@Kiruba.com. I would be happy to ask him on your behalf.

My Turn to be Interviewed: Podcast with Rajeev Suri

At the India Digital Summit in New Delhi, organized by IAMAI (Internet and Mobile Association of India), I was introduced to a very interesting person. The person had an infectious smile, overdose of positivity and a boisterous laugh. Say hello to Rajeev Suri, a Senior VP with Reliance Group and who has had leadership roles at Infosys, Colgate-Palmolive and Cafe Coffee Day. More about at his Linkedin profile.

Rajeev and I share a common passion. Podcasting and interviewing leaders. I pulled him aside to get him on my show but he laid a condition that I should appear on his show too. The deal was stuck. Here is the video of our conversation where Rajeev asks me some very interesting questions. My part of the deal is due soon.

You can watch more of Rajeev’s podcasts here.

Podcast Interview with K.V.Prasad, Ford’s ‘What Next’ Guy.

I’m here at the NASSCOM India Leadership Forum on an invitation from Ford and NASSCOM to conduct an unconference for digital influencers in the automotive space.  I decided to take this opportunity to fix an appointment for a podcast interview with Mr.K.V.Prasad.

K. Venkatesh Prasad is Ford’s “What’s Next” guy, responsible for fostering global cross-functional innovation at Ford.  He  is the founding leader of Ford Motor Company’s Infotronics Technologies Group – a globally distributed activity the company established in 1998.

In this capacity, he oversees Ford Motor Company’s engagement in global multimedia standards and the related development of vehicle communications & computing technologies. Earlier, Dr. Prasad led research in the area of computer vision, electronic imaging and pattern recognition.

He imagined the vehicle as a software platform where features and services could be beamed in from the outside – without incremental built-in hardware. That revolutionary mind-set led to the development of Ford SYNC. Software-based, the voice-activated SYNC system allows Ford and Lincoln vehicle owners to seamlessly connect to their cell phones, MP3 players and a host of other features and services in and through their vehicle – hands-free.

Prasad was born in Chennai and attended schools there and in Bengaluru, Pune and New Delhi. He went on to earn his Bachelor’s degree in Electronics & Communications Engineering from NIT-Trichy in 1980, and holds double Masters degrees in Electrical Engineering from IIT-Madras and Washington State University, Pullman. He completed his Ph.D in Electrical Engineering in 1990 from Rutgers University, New Brunswick, NJ in USA.

Interviewing Manish Sharma, Panasonic India’s Director of Marketing. Got Questions for Him?

This week’s guest on Kiruba.TV is Manish Sharma, Panasonic India’s Marketing Head.  Kiruba.TV, is my podcast show where I interview achievers and top management professionals. This is a collaborative, crowd-sourced podcast show where you get to actively participate. If you have any questions for Manish, please leave them in the comment box below or mail them to me at Kiruba @ Kiruba.com. Alternatively, you can sms your question to 09841597744 or tweet it @Kiruba.

Here’s info about Manish Sharma.

As Director of Marketing, Manish Sharma has been formulating and implementing Panasonic’s marketing initiatives in India. He joined Panasonic in August 2008 as Product Head for VIERA range of Flat Panel Televisions and was subsequently elevated to Director of Marketing in April 2010. Manish comes with a rich 14 year experience and industry knowledge, having worked previously with electronic majors like LG Hotline, Samsung India & Haier India.

He has been instrumental in celebrity associations with Panasonic and endorsement of sporting events. With his understanding of Panasonic and the India market, he has helped the Panasonic brand to make it high on local flavor with a major youth connect.

Following the success of Bollywood star Ranbir Kapoor’s association with Viera brand of Panasonic Televisions, Manish introduced another Bollywood star Katrina Kaif to be the face of Panasonic’s Home Appliances range. Panasonic becoming the Official Electronics Partner for the Delhi Daredevils Team and the Indian National football team has marked Panasonic’s foray into sporting events. Also Panasonic signed Dia Mirza as the face for Eco ideas – CSR initiative. These initiatives have been instrumental in channel penetration and consumer excitement for Panasonic products.

Crowdsourcing Questions for a Podcast Interview with Prema Sagar, Founder of Genesis Burson-Marstellar PR Firm.

Next week, I’m bringing in the founder of one of India’s better known PR firms, Prema Sagar, to Kiruba.TV. Offlate, we have been having some amazing line up of people on the show.

I would like to make it even better by making sure we ask the right questions. I have said this many times that the best questions have always come from the viewers. So please continue to send in your questions and I’ll collate them all together. You can either leave it in the comment section below or mail them to me at Kiruba@Kiruba.com .

Here’s info about Prema Sagar.

Pic from Dell’s Official Flickr Page

Prema Sagar is the Principal and Founder of Genesis Burson-Marsteller.
Intrigued by emerging business opportunities in India, Prema established Genesis Public Relations in November 1992.

Prema launched the firm with just one client and one colleague, which today has grown into one of India’s most trusted communications firms in the country. In 2005, Genesis merged with Burson-Marsteller, the gold standard in public relations, to become Genesis Burson-Marsteller. In 2008, the firm was ranked the ‘India Consultancy of the Year’ by The Holmes Report.

Prior to setting up Genesis PR, Prema was the Editor-Publisher of Genesis – The City Guide, a travel magazine, and co-founder of Genesis Printers.

An alumna of the Frank Jefkins Institute, UK, Prema has played a leadership role in the industry as the Founding President of the Public Relations Consultants Association of India.

In recognition of her contribution to global public relations, Prema was invited as the only Indian on the global jury for the first ever PR Lions at the Cannes Lions International Advertising Festival 2009. She was earlier inducted into the ‘ICCO Hall of Fame’, the first Asian to receive this rare honour.

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