Branding First Impressions

“Thanks Bill, it was a pleasure meeting you. Here’s my card. Let’s stay in touch!” Variations of this conversation can be heard at most business networking events. And, this card too is likely to join the carelessly abandoned stack of…

To CAP it all

DESPITE CONCERTED EFFORTS TO WIPE IT OFF THE FACE OF THE KEYBOARD, THE CAPS LOCK KEY CONTINUES TO EXIST. SOME – MOSTLY GEEKS – HONOUR THE KEY BY TURNING IT ON AND TYPING THEIR DOCUMENTS IN UPPER CASE ON JUNE 28 AND OCTOBER 22, OBSERVED AS…