May 9, 2008

What actually is Web 2.0 and why should you care?

Yesterday was the start of the Web Innovation Summit in Mumbai and the first panel, for which I was the moderator, focused on ‘What is Web 2.0′. At first glance, it would look like its […]
April 18, 2008

Corporate blogging and why CEOs don`t get it

Quick, tell me the names of five Indian CEOs who blog? I’ll wait. No, really. I’ll wait. Take your time. Give up? I’m not surprised. Don’t be too hard on yourself. I asked this question […]
April 4, 2008

Business benefits of Twitter deserve consideration

While this micro-blogging tool is rapidly becoming popular amongst the youth, here’s how businesses can benefit by being part of it. Titan’s Fastrack sends out an advance notice of a sneak preview of its latest […]
March 20, 2008

Kiruba Shankar: Business of free music

While the music industry is playing ostrich, a few music bands are smartly embracing the internet by giving their music away for free… and in the process, making money! In 1998, major music companies worldwide […]