January 8th, 2009
Podcast: Mark Yolton, Head of SAP Communities, on Social Media

I’m passionate about Social Media and even more interested in knowing how Companies leverage the Net effectively. I’ve been closely following how some of the leading companies globally use social media. One company in the list is SAP,the World’s biggest business application software company. I’ve been impressed with them specifically with the way they have built their communities both amongst developers and business professional.

There are over 1 million members in SAP community and they have used both online Enterprise 2.0 strategies and real world events to actively engage them.

When I was invited to attend SAP TechEd, it was just the opportunity I needed to meet Mark Yolton, the key person behind SAP communities. Mark comes with over 20 years of experiece and has held senior management profiles at Oracle, PeopleSoft and Sun Microsystems. Watch the interview.


Kiruba Interviews Mark Yolton, Head, SAP Community Network from kiruba on Vimeo.

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8 Responses to “Podcast: Mark Yolton, Head of SAP Communities, on Social Media”

  1. allwynlive says:
    May 21, 2009 at 5:05 AM

    Good work Kiruba .

  2. Sri says:
    May 21, 2009 at 5:06 AM

    Why u have not posted about SATYAM?

  3. riceeater says:
    May 21, 2009 at 5:06 AM

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  4. Srivatsan says:
    May 21, 2009 at 5:06 AM

    nice interview. It would be nice if he spoke by seeing the camera otherwise two camera could be used. Otherwise the cameraman could move aside to focus him clearly.

  5. Anonymous says:
    May 21, 2009 at 5:07 AM

    First things first Kiruba…the word is SAP and it has to be pronounced as S A P (as the letters) and not as the word itself…to call it sap (like sap of a tree) is not a good thing….

  6. Anitha says:
    May 21, 2009 at 5:07 AM

    Hi Kiruba,

    It would be nice if you could share what you spoke about social entrepreneurship as result of social netwroks.

    Can u atleast put up an extract if you cannot put up the whole stuff??

  7. Anonymous says:
    May 21, 2009 at 5:07 AM

    Good job

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