In General

24×3 Car Exhibition : For three consecutive days, 24 hours, day and night, Chennai’s best second hand car exhibiton was held at the YMCA grounds. This is by far the most enjoyable, unhurried, relaxed visit I had ever made to an exhibition.

We landed at the ground after watching a late night movie. The huge ground was filled with every single model on the market. All cars were open and we had unrestricted access to test them out.

I feel this is the way exhibitions will be held from now on. Empower the customer. Give him the widest range. Give him lots of freedom. Widen the timings. Make it easy. Then walk away with profits.