Oh No! Another Logo Suicide!

Posted January 13, 2006

Kodak does an Intel. Shoots itself in the foot by going in for a poor logo change. Kodak has had the old logo for 70 years. That’s 70 long years of brand recollection. Now gone poof!

Kiruba Shankar

Kiruba Shankar is CEO of Breathe Digital, a digital marketing consultancy. He is an author of 5 books, Professor of Digital Marketing and a Weekend Organic Farmer. More about him at http://Kiruba.com. Kiruba is a Professional Speaker and is the Founding President of the Professional Speakers Association of India. His Professional Speaking site is at http://Kiruba.Pro. He can be reached at +91.9841597744 or Kiruba @ Kiruba.com.