‘Personal Branding Tweet’ is my 3rd book that I’m working on. The book delves on nuggets of valuable information to effectively brand and market oneself.
The book is a Tweet Book. What is it? Simply, the book contains 140 tweets. Each tweet, as everyone knows, is within 140 characters. Each of these tweets contains a useful tip, insightful thought or an interesting quote. All pertaining to the subject of personal branding. Some from very successful folks, that I look upto.
OH, what can be said in 140 characters, you ask? You’d be amazed.
The reason why I’m sold on Tweet Books is because of its ease with which information is consumed. Let me draw an analogy. When we listen to a lecture or talk and take notes, we never write down the entire talk. We only jot down the most important points. Reading them will set your thoughts flowing as your mind begins to expand on them. The Tweet book does exactly that.
My previous book, ‘Crowdsourcing Tweet’ was a fabulous experience. I have just completed the book and is in the editing stage. It will hit the stands in the next few months. For a tweet book, I took a really long time to finish it (would you believe 8 months!!) but having finished it, I thoroughly enjoyed the experience. As soon as I finished with it, I could not wait to get started with my next book.
I asked myself which are the subjects that I’m truly passionate about. About a few, the one that got me immediately excited was Personal Branding. I’ve been looking at people I admire and been noticing what makes them start apart. I figured it would be a good way to put together the learning. The book also has generous insights from some very successful people and people who professionally advise on branding.
Now, I’d like to take it further by involving you.
As some of you who may know me well, I’m a big believer in the wisdom of the crowds. I strongly believe that the collective wisdom of many is higher than just what I would know. That’s why I invite you to join in. I’d love to hear your ideas and tips on Personal Branding. The good ones will get added to the book and will credit you in the book.
There are many ways you can share your thoughts on Personal Branding for the book.
1) You can email your tweets to Kiruba@Kiruba.com
2) You can leave them in the comments below
3) You can blog about it and pass along the link
4) You can tweet it and pass along the link.
When you do send across the tweets, I would want the following.
a) Your name
b) A 140 bio about yourself
c) Link to your blog, twitter, Facebook, Linkedin etc.
Alternatively, if you would like to be anonymous (for whatever reason) do mention that and will respect it.
The book is an inspiration from Rajesh Setty, my mentor and a close friend. He has made an amazing impact on my life and really woken up the writer in me.
The book would be published by Happy About, a California based publishing house run by the awesome Mitchell Levy, who I had the good fortune to meet during my visit to Silicon Valley.
Credit for this book should also go to Radhika, the hard working research assistant who is passionate about New Media and entrepreneurship. She did a lot of heavy lifting on this project. Credit also goes to Murugesan for doing the prototype of the book cover design which follows the book series.
So, would you like to join in the project? I sure hope you do. Look forward to hearing from you. Cheers.
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Pecha Kucha is an unconference which encourages people to present their creative ideas. In the spirit of the season, it follows the 20:20 format. Each presenter should have 20 slides and not more than 20 seconds per slide. So, that’s 6 minutes and 40 seconds is all that a presenter gets. You can learn more about the event here.
Pecha Kucha is pronounced ‘Pe-chak-cha’ which in Japanese means chit-chat or the buzz of discussions.
Pecha Kucha has caught my interest for the main reason that it focuses on creativity. I’ve found that creativily bent people are some of the most interesting folks to meet. Unfortunately, there aren’t many events in Chennai that brings such folks together. PKN attempts to fill that void perfectly.
PKN has taken place in over 291 places around the world. The events takes place in diverse locations from a design studio to open lawns to pubs.
The PKN events are famous for creative posters that advertise the event. One such is here. We are looking for creative folks to design posters for the Chennai event. If you are game, please raise your hands. Would love to hear from you.
Yesterday a bunch of volunteers interested in bringing this global creative event to Chennai met up at Amethyst to plan for the event. We had a productive two hour discussion. It greatly helped that some of the folks had attended PKN in Tokyo, Seattle and Tampa and had some good learnings from those.
The PKN Chennai event will take place on May 15th. As for venue, we are checking out a few options. Alliance Francaise, Max Mueller Bhavan, Japanese Consulate, Madras House, a design studio in Alwarpet, a futuristic research and development lab in a large IT company and even a large badminton court. We will nail the venue in the next two weeks.
We are on the lookout for creative folks from diverse backgrounds. If you know someone, do sound them out about Pecha Kucha. If you are one, do consider presenting at the event.
More info on the event will be announced soon. Meanwhile, do check out the site http://www.Pecha-Kucha.org to learn more about the event and the format.
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My 8 year old daughter, Krithya, has written her first book and we are having a small launch function at our apartment’s community hall. We would like to cordially invite you to the book launch function.
Please treat this as our personal invitation and it would be our delight to have your presence and blessings. I feel its a defining moment in the young girl’s life and your presence would be great encouragement.
Day and Date: Sunday, 14th March
Time: 10:30 AM
Here’s the address:
Community Hall, Raj Paris Apartments, 82, Kamaraj Street, Virugambakkam, Chennai – 600092
Landmark : Near Avichi School.
Directions: The venue is about 1.5 kms from Vadapalani Bus Stand. On Arcot Road, after Avichi School and a big Raymond’s Showroom, take the first right. This is Kamaraj Street. After 100 meters, the road splits into right and left. (a ‘T’ junction). The Raj Paris apartment is exactly at this ‘T’ junction. It’s opposite to an Amman Temple. Once inside the apartment, ask for the Community Hall. Its at the back of the apartment. If you need help, please call me at 98415 97744.
My friend and Singer Chinmayi, who Krithya has a lot of admiration for, has agreed to launch the book.
I Seek Your Help: I understand that most of you are not in Chennai and here’s my request to you. It would be a great source of encouragement if you can call and speak to my little girl and give her your wishes. She doesn’t expect anyone to call and it would be a good surprise for her.
Here are the numbers you can call.
My Home Landline Number: +91.44.42733619
My mobile number: +91.98415 97744
Alternatively, you can leave your words of encouragement in the comments section of this blog post and I will show this to her. You may also email to Kiruba@Kiruba.com and I will show your message to Krithya.
We received the books from the printer yesterday and here is Krithya, obviously jubilant, with the first copy.
Here is how the story book looks like.
My younger daughter, Kalpitha, with the first stack of her sister’s books.
We look forward to your presence and your words of encouragement. Thanks in advance.
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Email:Kiruba @ Kiruba.com
Phone :+91-44-42733619
Mobile : 98415 97744
Snail Mail :(Home)
Virugambakkam,
Chennai, INDIA
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