Kiruba is an entrepreneur, author, speaker, podcaster and a farmer.

Evaluating the Final Results of Digital Marketing Exam

Finished the marathon exercise of evaluating the final results of Digital Marketing Exam for 93 students of BIM, Trichy. While correcting these papers on a flight, a SpiceJet air-hostess must have sympathized with me for she offered me a complimentary coffee and said, ‘Professor, I felt you needed this drink’.



The daunting task of correcting the answer sheets. My students put in a lot of work and I take the corrections seriously.


100 Day Challenge to Author your Book!

100 Day Challenge

Something very interesting happened recently. I asked on my Facebook wall a simple request, “If you ever wanted to author a book in your lifetime, click the ‘Like’ button.“. To my utter surprise, 261 people showed interest in authoring a book. Over 80 people have even finalized their topic of the book. It is astounding to see the kind of interest that people have in writing a book.

However, even though people have the intent and desire to author a book, it’s a lot tougher to put that into action. When I started with book authoring many years ago, I faced that problem initially and I really wished there was someone to help guide me and motivate me.

Having authored four books now (and working on my fifth), I figured it would be nice to have an event to help people achieve their dream of authoring their book. Thus was born the ‘Book Authoring Retreat‘. It’s an intense, highly focused, two day book writing workshop which is part of the 100 day plan to bring out the book. The aim of the retreat is to encourage and help the participants publish their book by March 1st, 2014. Every participant commits to ensuring that their book gets published by that deadline.

It takes place in a lush green 9 acre farm in a beautiful village. You can get more details about the event at http://Kiruba.com/authoring


At My Class – BIM, Trichy

What do you do to stop your students from dozing off? Get Balloons !! They work like magic! At BIM, Trichy, I had to teach 5 hours each day and had to figure some fun activities to break the monotony. Before the class, we secretly taped the balloons under the chairs. Mid-way during the class, I asked them to fish the balloons out, blow them and hit them around. 100 balloons flying around with just one rule. Even if one touches the ground, the entire class loses. You should’ve watched the fun. Two minutes later, we were back to the lessons refreshed. — at Bharathidasan Institute of Management



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