I'm a Social Media Entrepreneur, Professor of Digital Marketing, Author of 5 books, Podcaster and an Organic Farmer.


Kiruba Shankar

Podcast with Nandan Nilekani: After Infosys & Aadhar, What are his Current Passion Projects?

Co-founder of Infosys, creator of the Unique Identity (UID) Aadhar in India, an author, and an investor — there are many hats that Nandan Nilekani wears with panache! How does he still manage to be so active and enthusiastic? I asked Nandan himself this question for the podcast and this is what he said. “Well, I continue to be excited by seeing what’s happening in the world, in technology. I’m a big believer that India’s challenges can be met by technological leapfrogging,” he says.

Being a serial investor — he has invested in 12 start-ups so far — he says the one thing he looks for in a prospective company is the people. “I always look for a great team. For me, people are the most important. Then, of course, the idea and business plan, and the desire to build a company. I look for those who want to change an industry and a sector.”

One interesting factoid about him is that he owns a house in Coonoor that once belonged to the grandparents of the father of computing, Alan Turing!

Listen to the podcast, where he talks about all this and more.

You can catch over a dozen interviews I have done with Movers & Shakers here at The Hindu Businessline.

Interviewing Mr.T.N.Seshan

Here are some photos from the podcast interview with Mr.T.N.Seshan (http://en.wikipedia.org/wiki/T._N._Seshan)

Setting up the equipment with Suresh Menon, the director of the soon to be released movie ‘Unnil Tholainthein’. — with Suresh Menon at T.N.Seshan’s Residence.

We set up the interview at his porch, at the entrance of his home. Previously, we had the hall as the venue. His wife was resting there and Mr.Seshan did not want to disturb her. — at T.N.Seshan’s Residence.

Mr.Seshan was in a grumpy mood. He gave very terse answers in the beginning but 15 minutes into the interview, he started to loosen up. — at T.N.Seshan’s Residence.

At T.N.Seshan’s Residence.

Interview set up from the cameraman’s angle. — at T.N.Seshan’s Residence.

The talented crew from Sushmma Multimedia. — with Suresh Menon at T.N.Seshan’s Residence.

Checking up the questions asked by you here in FB. — at T.N.Seshan’s Residence.

Now, I Know Why There Are So Few Video Podcasters

I got my first video interview published as part of my CEO show and boy, did it take an effort or what. This 17 minute video that you see below took in eleven hours of effort and I can tell you it wasn’t easy. This video is an interview with Venkat Rangan, CEO of INXS Asia.

My respect for video podcasters went many notches up. You have to really try things out on your own to realize the kind of investment in time, effort and money it takes in. Especially, time and effort. Here’s a quick break up of the time I had to spend in bringing out this video.

Research : 3 hours (reading about the company, its CEO, testing out the product, preparing questions)

Actual interview: 2 hours (setting up the cameras, briefing cameramen, takes & retakes during the interview)

Editing : 4 hours ( Cutting down a 43 minute video down to a crisp 17 minute video, effects, titling)

Processing : 2 hours (Getting an mp4 version, an iPod version and flash video version, uploading videos, blogpost)

And this doesn’t include the many hours of traffic-congested travelling.

But I believe its all worth it. I have always believed that video is a powerful mode of communication. It can convey many thing that a normal blog post can’t. So, if it takes in extra effort, then so be it.

The best way to view the video is to subscribe via iTunes. This way the video gets downloaded and you can watch it without any streaming interruptions.

How To Make A Podcast Using A Telephone

I did a quick video to demonstrate how to use a normal telephone to create a podcast. Take a look at the video.

How to do a podcast via telephone on Vimeo

A small note. There’s a lag in the video and hence the audio doesn’t sync up with the video. It’ll look odd in the beginning but you’ll soon get used to it.

Today morning, I’m going to be interviewing Drew Clarke, Director at IBM’s Venture Capital Group. I didn’t want to record thru normal methods like Skype or Gizmo. Offlate, they have been acting up on me. So, I wanted to test out the telephone route.

I bought this nifty little telephone recording adapter for Rs.130 ($3) from Ritchie street. If you bargain hard, its yours for Rs.100. I fixed it up and it works pretty ok.

Its the simplicity of the entire task that prompted me to demo how it works. BTW, this video is pretty impromptu. I didn’t prepare for it. That explains the messy desk. My dad played the cameraman. He used my still digicam to shoot. I did a test call with my wife who was actually in the other room at my home.

I like Vimeo better than YouTube because it looks a lot better. The video is a fun experiment. You should take a look at it.

Request Your Help in Choosing a Name for a Podcasting Event.

A two day event exclusively focusing on audio & video podcasting is being planned for the second week of June at Chennai.

We need your help in helping choose a good name for the event. All you need to do is select the name you like the most in the poll below. It only takes 2 seconds.

This is our event. It’s an event for us and by us. So, do chip in. The event is from the stable of The Knowledge Foundation, the same team behind BlogCamp, WikiCamp and Proto.in

Initial brainstorming of the event is here at a temporary location at http://podcampindia.pbwiki.com .